Mapping the Business Landscape
With a map of the business landscape in hand; initiatives to transform, reinvent or improve the business will be far less likely to take the wrong route, far less likely to venture into unexplored places and far less likely to find out too late that what were assumed to be mere molehills turn out to be insurmountable mountains! A map of the business landscape fills a significant void that exists in virtually every business; the absence of a clear, concise and meaningful view of how business functions (processes, systems, information sets and work flows) interconnect, intersect and interrelate across the business.
This void exists because efforts to improve the business are typically governed by linear, insular thinking. In other words, a narrow focus is applied to the vision, the plan and the actions necessary to implement the improvement. As the table shows, not one of the 3.500+ projects had a complete map of the business landscape in hand and, the impacts associated with not knowing where one was going, what one had to navigate along the way and not knowing when you had arrived were in all cases unexpected and in most cases, severe.
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Number of Projects by Size
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$500 Million+
21
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$100-500 Million
110
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$5-100 Million
800+
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Under $5 Million
2,500+
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Corrective Possibility
1=Fast/Simple
5=Slow/Complex
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Lack of Business Landscape Map
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All
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All
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All
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All
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1
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When you planning to go somewhere outside of your usual routes and routine – vacation, out of town business trip, etc. – you would very likely take the time to find out where you were going, how to get there and what things you either wanted to avoid or wanted to take advantage of along the way…
Why venture into the equivalent of unexplored places in the business without a map?
Why make assumptions about what lies around the corner without knowing what is around the corner?
Why risk wasted money, delays and ruined reputations simply because one refused to use a map?
A wide angle perspective enables the best decisions about how to improve the business.
Without a business landscape map, there is no wide angle perspective that effectively portrays what is, what will be and what has to happen in between. With a business landscape map; management has a firm foundation for establishing direction and making decisions as to sequence, priority, budgetary and resource allocations for any and all corporate transformation initiatives.
This session provides audiences with crisp reasoning and rationale as to the value of the business landscape map and presents them with tips and pointers about how to start filling in the big white spaces…
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